Daan van Rossum is a recognised expert in the future of work, AI, and employee experience. As the founder and CEO of FlexOS, he helps businesses navigate the evolving workplace, integrating AI to enhance productivity, collaboration, and engagement. His insights have been featured in The New York Times, The Economist, Harvard Business Review, Business Insider, and CNBC, positioning him at the forefront of workplace transformation.

At FlexOS's Lead with AI programme, Daan has equipped business leaders from companies such as Apple, Toyota, L’Oréal, and Amazon with the knowledge and skills to implement AI effectively through the programme’s courses, community, podcast, and newsletter.

Daan’s expertise stems from over 25 years in strategy, leadership, and innovation. Before founding FlexOS, he was CEO of Dreamplex, where he designed and delivered workplace experiences focused on attracting, engaging, and retaining top talent. Prior to that, he spent nearly a decade at Ogilvy as Regional Strategy & Innovation Director, working across Amsterdam, New York, Chicago, Singapore, and Ho Chi Minh City.

A sought-after speaker, Daan delivers keynotes on AI, hybrid work, and the future of leadership. His research-driven approach, combined with practical insights, makes him a trusted advisor to companies looking to stay ahead in an era of rapid change.