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AI 101: Understanding The Basics

Dr. Mark Bloomfield explores how artificial intelligence is transforming industries and driving disruption. Drawing from his experience as an AI strategist, he shares practical insights on how businesses can leverage AI to stay ahead of change. Attendees will learn how AI can enhance decision-making, improve customer experiences, and provide a competitive edge.

250 participants Max
45 minutes and 15 minutes Q+A
Virtual: From £4,000
In-Person: From £6,000
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Why Book
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Unlock your organisation's potential with Dr. Mark Bloomfield, leading AI authority and Fellow at Cambridge Judge Business School. His tailored insights and actionable strategies help businesses navigate digital disruption. Book now to transform the future of your business.
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About the Expert
Dr Mark Bloomfield
Authority on artificial intelligence and digital innovation
Fellow at Cambridge Judge Business School
Former Director of Commercial Transformation at Global Media & Entertainment
For over 15 years, Dr. Mark Bloomfield has been applying artificial intelligence to solve complex business challenges—long before ChatGPT made it mainstream. As a fellow at Cambridge Judge Business School, Mark works closely with senior executives to inform the implementation of AI across their organisations. His expert insights are trusted by major global companies, including Vodafone, BUPA, Unilever, and Pfizer. Operating at the rare intersection of academia, business, and technology, Mark brings a perspective few can match.

Mark’s journey began with a PhD developing AI optimisation algorithms for Airbus aircraft structures. He then took that rigorous technical foundation into the commercial world, where as Director of Commercial Transformation at Global Media & Entertainment, he built AI systems that generated eight-figure returns.

Today, Mark sits uniquely at this three-way intersection: He's a Fellow at Cambridge Judge Business School, actively consults with organisations worldwide, and maintains deep technical expertise from his engineering background and ongoing AI implementations. This rare combination means he can speak to your board, your tech team, and your customers with equal credibility.

As a Fellow at Cambridge Judge Business School, Mark teaches senior executives the same frameworks he used to navigate previous employers and clients through AI adoption. His approach is refreshingly practical: no hype, no fearmongering, just actionable strategies you can implement on Monday morning.

Beyond the keynote stage, Mark advises organisations worldwide on maximising the AI opportunity—from FTSE 250 and Fortune 500 companies reshaping their business models to scale-ups building AI into their DNA. He has already brought his insights to leading organisations such as Bauer Media, Domino's, RWE, and more. This hands-on work with diverse global clients means Mark brings fresh, tested strategies from the frontlines of AI implementation every time, not theoretical frameworks.

Mark is in demand for his highly customisable in person and virtual keynotes, interactive workshops, boardroom briefings, and multi-session transformation programs. Book him today to give your organisation the clarity, tools, and confidence to lead in the age of AI.

From Insight to Action

Building on ’s talk, these short videos offer an easy-to-digest recap and hands-on ideas to inspire action.

Trusted by Industry Leaders

EY
Oracle
Capgemini
Astrazeneca
MoetHennessy
HSBC
BT
SocieteGenerale
Fujitsu
Estee Lauder
Qualtrics
Coca-Cola
Mercedes-Benz
Publicis Groupe
Santander
Kingfisher
Domestic & General
Mayer Brown
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Cisco Logo

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