With over 20 years of experience, Cyndee is a seasoned executive and entrepreneur with a modular strategy and product orientation who has led B2B and B2C initiatives - from start-ups to corporate - and worn many operating hats. She thrives in the complex product ecosystem having managed everything from ideation, user-centered design, pricing strategies, business models, technology and feature roadmaps to branding, marketing and alignment of cross-functional teams. Cyndee believes that a brand's core values should be authentic from the 'inside-out' and holistically align across all layers of an organization--from its people, business practices, communications, actions, products and services. Looking to roll out a strategy to take your business to the top tier? Then learn from experience with Cyndee.