Americus Reed is a marketing authority who specializes in identity's role in consumer behavior and brand strategy. As the Whitney M. Young Jr. Professor of Marketing at the Wharton School, he brings research-backed insights to the business world.
With over 25 years of experience, Americus has established himself as a leading expert in identity-driven marketing. His consulting portfolio includes collaborations with major corporations like Disney, Apple, and Nike, where he helps translate identity concepts into strategic business advantages.
Americus helps organizations navigate today's complex marketplace by revealing how identity shapes consumer decisions and brand loyalty. His research demonstrates how companies can build stronger connections with customers by aligning their offerings with consumers' self-perception and values. This approach enables businesses to develop more authentic marketing strategies that resonate deeply with target audiences.
Audiences leave Americus's presentations with practical frameworks for implementing identity-based marketing, techniques to measure and strengthen brand attachment, and strategies to cultivate loyal brand communities that drive sustainable growth.
Book Americus Reed to give your team the tools to transform customer relationships into lasting brand loyalty that withstands market fluctuations.
How can I book Americus Reed for my next event?
Email americus.reed@getapeptalk.com, or call us on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
Please note: we can only assist with speaking requests. For anything else, we recommend reaching out to Americus directly.
What topics does Americus Reed specialise in?
Americus Reed specialises in discussing identity, consumer behavior, brand loyalty and more.
What is Americus Reed's speaking style like?
Americus Reed delivers dynamic, engaging presentations that blend humour and data, making complex marketing concepts accessible. His insights inspire audiences to leverage identity for meaningful business transformation.
Does Americus Reed offer virtual speaking engagements?
Yes, Americus Reed offers virtual speaker bookings for webinars, online conferences, and remote or distributed team engagements.