David Coulthard
Transform team performance with David Coulthard, speaker and Formula One legend. David works with corporate audiences to deliver leadership excellence, high-performance strategies, and diversity advocacy, bringing 13 Grand Prix victories and global brand ambassador expertise.
Monaco, Monaco
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Beyond the racetrack, David is known for his sharp insight into performance, preparation, and teamwork under pressure. Drawing on years spent competing against legends such as Ayrton Senna, Mika Häkkinen and Michael Schumacher, he translates the mental discipline, adaptability and precision of elite motorsport into lessons for leadership and business. His reflections on consistency, marginal gains, and emotional control resonate with leaders navigating change, risk and high-stakes decision-making.
David’s story also carries a deeper message about resilience and progress. As an advocate for women in motorsport through his work with the W Series and F1 Academy, he champions inclusion and opportunity in competitive environments.
Audiences leave his sessions with practical insights on focus, performance culture and personal responsibility; valuable tools for any team aiming to operate at the highest level.
Book David Coulthard to bring the mindset of a Formula 1 champion to your next conference or company event.
Topics, Sessions And Talks
Formula 1 aims for carbon neutrality by 2030, with plans to eliminate fossil fuels by 2024. Already using AI in manufacturing and race strategy, F1 has run petrol-electric hybrid engines since 2014, including the most energy-efficient ever produced. The sport is pioneering green technologies to decarbonize the industry and impact wider transport sectors. F1’s commitment to eliminating emissions tells a powerful story of profound change and environmental sustainability.
In Formula 1, success relies on exceptional teamwork, with over a thousand staff collaborating under immense pressure. Engineers, pit crews, and others work seamlessly to meet strict safety, reliability, and performance standards. A culture of accountability, responsibility, and open communication is key to staying aligned in a rapidly changing environment. Discover how to apply F1’s teamwork principles — excellence, innovation, and adaptability — to your own team for continuous success.
Featured Projects
The Winning Formula: Leadership, Strategy And Motivation The F1 Way
Business Of Winning Podcast Interview
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Frequently Asked Questions
Everything you need to know about booking an expert speaker, facilitator, host or entertainment for your event.
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- We’ll take your event details — topic, audience, budget, date, and location — and create a custom speaker proposal for you within 48 hours.
- If you already have someone in mind, that’s okay too; just let us know their name! Even if they aren't listed publicly on our website, we have a huge network and work with almost everyone.
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- You're welcome to have a chemistry call with the speaker before making the final decision, too.
- Next, we'll send out contracts to confirm the booking. One of our experienced event producers will liase with both you and the talent on the finer details, and arrange travel if necessary, taking the stress off your plate.
Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.
We do not accommodate requests for birthday messages or any other personal, non-commercial contact with the speakers, comedians or entertainers.
We work with speakers across a variety of fee ranges, giving you the flexibility to choose someone who fits your event's needs. Virtual keynote fees in the UK and Europe typically start at £2,000, while in-person top-tier speakers can reach £25,000. In the US, virtual in-person fees range from $5,000 to over $100,000, depending on the speaker and format, such as after-dinner talks, conference keynotes, Q&As, or podcasts. Comedians generally start at £1,500 or $2,000 for a 20-minute set.
Our goal is to help you find the speaker who best matches your event’s goals and budget. We take the time to understand your event, objectives, and audience to recommend the right fit. The most expensive option isn’t always the best one, and our priority is finding the ideal speaker or expert for your needs; not the highest-priced one.
Reach out for personalised recommendations and detailed information on specific speaker fees. We’re here to offer a tailored service and are always happy to discuss your unique requirements!
There’s no additional cost for our services beyond the speaker fee — simply contact us to find the right speaker for your next business or team event. We can also work with your corporate procurement team to negotiate favourable long-term rates, simply email hello@getapeptalk.com for more information.
Partnering with PepTalk means elevating your events with our curated roster of top motivational speakers, industry experts, delivering punchy keynotes that leave a lasting impact. From talent selection, to contracts and logistics, we handle it all. We have global expert network, with over 3000 speakers from over 33 countries on our line-up.
We also provide a full range of talent, from event hosts and moderators to interviewers and corporate entertainment, ensuring your event’s success from start to finish.
PepTalk workshops are interactive learning experiences for leaders at all levels, blending theory with practical insights from industry experts. These programs, led by experienced facilitators, are designed to drive real mindset changes and equip participants with actionable skills. Workshops can be customised to meet your organisation's specific needs. Explore our workshop examples and contact us today to learn how your team can benefit.
If you notice something that needs attention or have any queries regarding an expert speaker profile, feel free to email us at experts@getapeptalk.com, and we’ll be happy to assist.