James Thie is an elite performance coach and former international middle-distance runner who transforms athletic principles into practical business strategies. His expertise bridges competitive sports achievement with organisational excellence.
As Athletics Performance Director at Cardiff Metropolitan University and current Team GB endurance coach, James has guided 15 Great Britain internationals to success. His own athletic career includes finals at World, European, and Commonwealth championships, multiple British titles, and four World Masters championships.
James helps organisations develop resilience and performance strategies drawn from high-stakes athletic environments. His approach combines scientific training methodologies with psychological techniques that enable teams to maintain focus under pressure, adapt to changing circumstances, and consistently deliver results beyond expectations.
Audiences gain practical frameworks for building sustainable high-performance cultures, specific techniques for mental toughness during challenging periods, and actionable methods to identify and maximise individual and team strengths within organisational contexts.
Book James to give your team the competitive edge that transforms potential into measurable, championship-level results.
Want to book James Thie for your next event?
Email james.thie@getapeptalk.com, and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
Please note: we can only assist with speaking requests. For anything else, we recommend reaching out to James Thie directly.
What topics does James Thie specialise in?
James Thie specialises in talking about athletics, sports coaching, performance management and more.
What is James Thie's speaking style like?
James delivers insightful workshops that blend athletic principles with business strategies, inspiring teams to develop resilience and achieve exceptional results through practical frameworks and mental toughness techniques. AI summary based on real event feedback.
Does James Thie offer virtual speaking engagements?
Yes, James Thie offers virtual speaker bookings for webinars, online conferences, and remote or distributed team engagements.