Kathy Varol

Sustainability isn’t merely a trend—it’s a revolution reshaping industries. — Why sustainability is an emerging force determining market dominance — How forward-thinking companies are turning eco-conscious initiatives into lucrative opportunities — How sustainability is being used as a catalyst for innovation — Insight into circular economies (what it means and why it’s important)

Data clearly shows that businesses that nurture their purpose, people, and culture unlock exponential results: engaged employees, loyal consumers, increased innovation, and accelerated growth. — The toxic beliefs that have infected workplace cultures (and how to shift them) — How the world’s most loved companies use purpose to cultivate enviable consumer loyalty (and how you can too) — The secret sauce to creating a world-class culture — How to enable your employees to truly shine (and innovate!)

How do you stand out in an increasingly competitive marketplace? How Do you attract top talent? How Do you increase profitability? — 7 Common mistakes in creating a purpose-led organization — Why a corporate social responsibility department won’t get you the impact – or the credit – you want — How to get the best talent knocking on your door and have the most engaged employees — Why doing good is the magic bullet to get the most powerful form of advertising (for free!)

Using examples from history and from his own experiences in politics and public service, Mr. Baker offers unique insights into what it takes to be an effective leader.