
Nick Fry
Accelerate automotive innovation and leadership excellence with Nick Fry, speaker and Formula 1 executive. Nick works with organisations to drive operational excellence, strategic transformation, and high-performance leadership, delivering championship-winning expertise from Honda F1, Mercedes, and Brawn GP.

London, United Kingdom
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Nick Fry is a British business executive with significant experience in the automotive sector. He began his career at Ford Motor Company in 1977, progressing from sales to product planning. At Ford, he contributed to developing models such as the Ford Escort Cosworth and the RS200. In the early 1990s, Nick worked at Aston Martin, where he oversaw the development and launch of the DB7. He rejoined Ford in 1995 as director of service engineering within the customer service division. In January 2001, Nick became managing director of Prodrive and later took on the role of group managing director. He led the company's expansion into outsourced engineering services, significantly growing its presence in the UK. Nick was appointed managing director of BAR F1 in 2002 while maintaining his responsibilities at Prodrive. Under his leadership, BAR finished second in the 2004 FIA F1 World Constructors Championship. From 2005 to 2008, Fry was instrumental in the Honda F1 Team, investing in the team's headquarters and infrastructure, which attracted technical director Ross Brawn. In 2009, Nick and Brawn faced challenges when Honda withdrew from Formula 1 due to the global financial crisis. They secured Mercedes engines for the season and redesigned the car, resulting in a competitive vehicle that won eight races and the constructors championship. After Mercedes Benz acquired the Brawn team in 2010, Fry left the organisation in 2012.
Nick Fry's unparalleled expertise in transforming automotive giants and leading teams to victory in the high-stakes world of Formula 1 makes him an invaluable speaker for any business seeking inspiration and strategic insights. Book Nick Fry today to drive your team towards success with his proven leadership and innovative approach.
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Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.
We do not accommodate requests for birthday messages or any other personal, non-commercial contact with the speakers, comedians or entertainers.
We work with speakers across a variety of fee ranges, giving you the flexibility to choose someone who fits your event's needs. Virtual keynote fees in the UK and Europe typically start at £2,000, while in-person top-tier speakers can reach £25,000. In the US, virtual in-person fees range from $5,000 to over $100,000, depending on the speaker and format, such as after-dinner talks, conference keynotes, Q&As, or podcasts. Comedians generally start at £1,500 or $2,000 for a 20-minute set.
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Partnering with PepTalk means elevating your events with our curated roster of top motivational speakers, industry experts, delivering punchy keynotes that leave a lasting impact. From talent selection, to contracts and logistics, we handle it all. We have global expert network, with over 3000 speakers from over 33 countries on our line-up.
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PepTalk workshops are interactive learning experiences for leaders at all levels, blending theory with practical insights from industry experts. These programs, led by experienced facilitators, are designed to drive real mindset changes and equip participants with actionable skills. Workshops can be customised to meet your organisation's specific needs. Explore our workshop examples and contact us today to learn how your team can benefit.
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