Nishma Patel Robb

Nishma Patel Robb is a dynamic marketing strategist and advocate for diversity, equity, and inclusion, with an extensive background in leading innovative, human-centred campaigns. Having led Google UK’s Brand and Reputation Marketing as Senior Director, Nishma has a reputation for translating complex ideas into approachable, purpose-driven narratives that resonate widely. Her work on high-impact initiatives such as Digital Garage and Be Internet Legends demonstrates her commitment to equipping individuals and businesses with the tools to navigate the digital world confidently and responsibly. Now, as CEO and Founder of The Glittersphere, Nishma is dedicated to empowering female creators, leaders, and entrepreneurs. Through her company, she aims to inspire collaborations that elevate brand identity, foster cultural change, and drive substantial investment in women-led ventures. Her unique approach to branding and personal reinvention is geared towards helping individuals and organisations harness the power of storytelling, creativity, and technology in ways that genuinely engage audiences and spark lasting change. A strong advocate for inclusive cultures, Nishma currently serves as the President of Women in Advertising and Communications Leadership (WACL) and leads the History of Advertising Trust, stepping into roles previously held by industry icons like Keith Weed and Sir John Hegarty. As a Fellow of both the IPA and The Marketing Society, her contributions to the marketing industry are widely recognised, positioning her as a leading voice on the intersection of technology, social good, and the future of marketing. Outside of her professional pursuits, Nishma balances life in Pinner with her teenage twins and Milly the maltipoo, and she’s pursuing a new creative outlet as an aspiring DJ. Her ability to blend personal authenticity with a strategic vision has made her a sought-after speaker, inspiring the next generation of leaders to build brands that matter.