Anna Butterworth is a FemTech pioneer, visionary, and founder of Ultra Violet, the first agency globally dedicated to trend forecasting in women's health and FemTech.

Anna's journey through the ranks of Elvie as their inaugural communications hire to establishing Ultra Violet Agency highlights her as a frontrunner in identifying and shaping global trends.

Anna’s work includes developing long-term foresight strategies for large organisations, launching groundbreaking campaigns, and advising FemTech start-ups across Europe. She also drafts the industry's only trend forecasts, underlining her pivotal role in women’s wellness innovation.

Anna's expertise not only clarifies but actively moulds the future of FemTech, ensuring her initiatives align with the evolving needs of tomorrow's consumers.

Her profound impact stems from a deep understanding of market dynamics, an expansive global network, and a commitment to enhancing women's health through technology.