Donnie Campbell is a veteran coach and educator whose leadership philosophy has shaped the lives of countless student athletes. Best known as the real-life inspiration behind the character of Ted Lasso, he brings decades of experience in coaching and mentorship to audiences seeking lessons in leadership, teamwork, and resilience.

Campbell’s coaching career spans over three decades, during which he has guided young athletes to success both on and off the court. As a high school basketball coach and math teacher in Kansas, he instilled a sense of accountability, respect, and perseverance in his players, many of whom went on to achieve excellence in their fields. His ability to develop talent and foster a strong team culture has led to championship victories and a lasting impact on his students.

His influence extended beyond the gymnasium when Jason Sudeikis, one of his former players, credited Campbell as a key inspiration for the beloved character Ted Lasso. This unexpected recognition brought his coaching philosophy into the spotlight, resonating with audiences who value leadership driven by integrity and optimism. Though Campbell remains dedicated to his work in education, he now shares his insights with wider audiences, offering practical strategies for building strong, values-based teams.

Drawing on his experiences as both a coach and mentor, Campbell delivers engaging talks on the power of positive leadership. He emphasises the importance of mission, values, and principles in creating winning teams, whether in sports, business, or everyday life. His approach blends wisdom with humour, providing actionable takeaways for fostering growth, motivation, and a culture of mutual respect.