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Gary Foote helps organisations get more from technology, data, and AI, drawing on two decades in Formula 1. He's CIO at GM Performance Power Units, building Cadillac's F1 power unit, and a Fellow of the British Computer Society.

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Gary Foote
Gary Foote

Gary Foote

London, United Kingdom

Typical fee range

£6–10k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Gary Foote

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London, United Kingdom

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£6–10k

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loading@getapeptalk.com

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+44 203 835 2929

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Gary Foote's biography

At a glance

  • CIO at GM Performance Power Units, Cadillac F1
  • Part of Brawn GP's 2009 F1 World Championship win
  • Top 100 UK CIOs five years running (2021 to 2025)

Gary Foote is Chief Information Officer at GM Performance Power Units, the company formed by General Motors and TWG Global to build Cadillac's Formula 1 power unit. He speaks on technology leadership, risk, sustainability, and getting the best from people under pressure.


Before GM, Gary spent ten years as CIO and Director of Sustainability at the Haas F1 Team, running its technology from the team's first season. He was part of Brawn GP's 2009 world championship win and later helped Mercedes to consecutive titles. He's also been named one of the UK's top 100 CIOs five years running.


Gary's career has run from trackside support engineer at Cosworth to the boardroom, which gives him a rare view of how technology, logistics, and people fit together. At Haas he also oversaw supply chain, facilities, and ESG, so he can show how a small team competes with far bigger rivals by taking controlled risks and moving faster.


Audiences come away with a practical way to weigh risk when adopting AI or new technology, an understanding of how F1 is cutting its carbon footprint across travel and supply chains, and ideas for building a culture where people stay motivated even when results don't come.


Book Gary for an insider's view of F1 technology and leadership that applies directly to any organisation dealing with change, regulation, and tight margins.

Gary's showreel and videos

Topics, sessions and talks

How To Keep Your Team Motivated, Even When You're Not Winning

Drawing on ten years leading technology at Haas F1, Gary Foote shows how to keep people motivated and committed when results don't go your way. He explains how a hands-off but supportive leadership style, where everyone has a voice, kept staff turnover low, and why people who left for bigger teams often came back. Leaders leave with practical ways to build a culture people want to stay in, whatever the scoreboard says.

Lessons In Risk Management From F1

Gary Foote sees much of an F1 leader's job as risk management. Racing demands risk, but only controlled risk keeps a team competitive. Gary shows that an F1 team faces the same calls as any organisation, from whether to adopt a new AI tool to what it costs to spend, or not spend, on equipment. Leaders in regulated sectors come away with a clearer way to take risks and still innovate within the rules.

How F1 Aims To Be Carbon Neutral By 2030

Gary Foote explains how Formula 1 is working towards carbon neutrality by 2030, and why the cars are a small part of the picture. The bigger impact comes from air-freighting the whole operation around the world each season. Gary covers the changes under way, from grouping races by region to using local suppliers and checking ESG compliance across the supply chain. Audiences gain a practical model for cutting emissions in complex, global operations.

Why we recommend booking Gary

Gary's two decades of F1 technology leadership, from championship-winning teams to building a new power unit for Cadillac, translate directly into lessons on risk, AI adoption, and sustainability for organisations working under regulatory and commercial pressure.

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frequently asked questions

Something we've not covered here?

How do I book Gary Foote for my next event?

To book Gary Foote for your event, email gary.foote@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you ASAP to confirm Gary Foote's availability and speaking fee. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and about your audience.

What is Gary Foote's speaking style like?

Gary Foote compares the day-to-day challenges of a Formula 1 team, such as controlled risk-taking, AI adoption, and air-freighting the sport around the world, with those of organisations in other sectors, using his own decisions as CIO as the examples.

What topics does Gary Foote focus on?

Gary Foote speaks on leadership and team culture, risk management in high-performance and regulated environments, and how Formula 1 is working towards carbon neutrality across its travel and supply chains. He's CIO at GM Performance Power Units, building Cadillac's F1 power unit, after ten years as CIO and Director of Sustainability at Haas F1 and a role in Brawn GP's 2009 championship win.

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.