Jeff Sampler

Jeff Sampler | PepTalk Expert Speaker
Jeff Sampler | PepTalk Expert Speaker
Speaker, Professor of Strategy and Technology, Board Member, Best Selling Author
Gain insights into the strategic implications of new technology and industry transformation with Jeffrey L. Sampler, speaker, Professor of Practice in Strategy and Technology at CEIBS.
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Jeff Sampler | PepTalk Expert Speaker
Jeff Sampler | PepTalk Expert Speaker
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Jeff Sampler | Speaker Biography

Jeffrey L. Sampler is a Professor of Practice in Strategy and Technology at China Europe International Business School (CEIBS). He has over 20 years of experience as a faculty member at London Business School and the University of Oxford. He has also collaborated with MIT's Center for Information Systems Research (CISR) for over two decades. His research focuses on the strategic implications of new technology and the management of information as a strategic resource. He has published his work in various journals such as Accounting, Management, and Information Technology, Fortune, Journal of Management Studies, Journal of Management Information Systems, MIS Quarterly, Sloan Management Review, and Strategic Management Journal. His paper on the "Transformation of IT at British Petroleum Exploration" won first prize in the Society of Information Manager's paper competition. He has authored two books on the economic transformation of Dubai, Sand to Silicon and Sand to Silicon – Going Global. Currently, Dr. Sampler is researching the impact of digital technologies on industry transformation. He is also interested in strategic planning in rapidly growing markets and has written a book called Bringing Strategy Back on this topic. Dr. Sampler is a sought-after speaker at conferences and corporate management retreats, having traveled extensively to deliver lectures in over 35 countries. He has advised both FTSE 100 corporations and start-ups and has served as an advisor to the former president of Nokia for 5 years. He has also advised 2 Heads of State and served as a non-exec director of an internet travel company, contributing to its significant revenue growth from $16M to over $1B. Additionally, Dr. Sampler has extensive experience advising family businesses and has worked with top family groups in India, Thailand, and China. He has been featured in various media outlets including Newsweek, BBC Television, CNBC, and Financial Mail. His speaking topics include the strategic implications of new technology, the role of technology in designing organizations, technology-enabled transformation, competing in the digital economy, and e-commerce and new business models.

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