Joff Sharpe is a former British Army Special Air Service Captain and a successful business leader. He served in the British Army for ten years, focusing on jungle warfare, which helped him in his business career.
After leaving the military, Joff took on senior roles at major companies like Mars, PepsiCo, News International, and Vodafone, where he improved organisational performance. He also worked in private equity, handling complex business issues across regions from the Ruhr Valley to Scandinavia. Currently, he is the Chief Operating Officer of a UK FTSE 100 property company, managing an estate worth £17 billion.
In addition to his corporate work, Joff wrote the book "Who Dares Wins in Business" in 2014, linking SAS principles to business success. He has written articles for various publications, including Newsweek and the Huffington Post, on similar topics. As a keynote speaker, he shares insights on how business leaders can learn from elite military units and is represented by Chartwell Speakers Bureau and Atlantic Speaker Bureau.
Joff's varied career also includes serving as HR Director for Piers Morgan and living among the Iban headhunters of Borneo. He has run an internet company for Rupert Murdoch, further broadening his international business experience.
Joff's career shows a successful shift from military to business, using his unique experiences to drive performance and innovation in different sectors. His writing and speaking highlight his commitment to applying military strategies for business success.