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Digital music pioneer & strategist

Neil West

Transform digital entertainment strategies with Neil West, speaker and digital music industry pioneer. Neil works with organisations to navigate content transformation and digital innovation, delivering insights from 25 years at Apple, Rhapsody and as #4 in The Guardian's Music Power 100.

Trusted by Apple, Rhapsody, The Guardian

Neil West

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Madrid, Spain

Starting from

€11k–25k

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loading@getapeptalk.com

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+44 203 835 2929

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Speaker Biography

At a Glance

  • Leader in digital transformation at Apple
  • Co-founder of iTunes Festival
  • Influential figure in digital music industry
Neil West is a well-known icon in the digital music and entertainment industry, with 25 years of experience in digital content transformation. He has played a significant role in reshaping how we consume music and online content, particularly during his time at Apple, where he served as Head of Music and later as Head of Services. At Apple, Neil led the music team in Europe, overseeing the growth of iTunes into the world's largest music retailer and the launch of Apple Music. In Southern and Eastern Europe, he co-founded and curated the iTunes Festival and managed various services, including the App Store, Apple TV+, and Apple Podcasts. Before joining Apple, he was the European Editor-in-Chief for Rhapsody, the first music streaming subscription service. He also held the position of Creative Director at GarageBand.com and was Editor-in-Chief of NEXT Generation, a leading US video game magazine. His recognition as #4 in The Guardian’s Music Power 100 in 2011 underscores his influence in the industry. Neil's conferences are known for their innovative insights into the digital entertainment landscape. He engages audiences with personal stories and trend analysis, providing valuable lessons on the evolution of the digital market. In his TEDx Talk, Neil explores management lessons from Apple and The Beatles, drawing parallels between their team-building approaches. He enjoys sharing ideas with organisations to inspire growth, focusing on simple themes, guiding customers through change, and effective team management.

Neil's Showreel and Videos

Topics, Sessions and Talks

Keep it Simple: Lessons from Apple
Neil West delves into Steve Jobs' philosophy that simplicity can be more challenging than complexity. He examines how Apple thrives by embracing simplicity and offers insights on how attendees can apply these principles within their own organisations. Participants will learn practical strategies to streamline processes and enhance creativity, ultimately empowering them to achieve remarkable results.
Leading Customers Through Change: Lessons from Apple
Neil West explores how Apple has become the world’s most successful company by guiding billions of customers through change. He shares valuable insights and strategies that can help businesses effectively lead their customers on a transformative journey. Attendees will learn practical lessons from Apple’s approach to change management, equipping them with the tools to foster customer engagement and drive successful transformations in their own organisations.
Steve Jobs, The Beatles and Team Management
Neil West draws parallels between Steve Jobs and The Beatles, highlighting Jobs' belief that "My model for management is The Beatles." With 16 years of experience managing teams at Apple, Neil shares insights on effective team management inspired by both icons. Attendees will learn valuable best practices that can enhance their own team dynamics and foster creativity, ultimately leading to greater success in their management roles.
Revolutionising the Music Industry
Neil West, Apple’s former Head of Music in Europe, recounts the transformative journey of the iTunes Music Store, which evolved into the world’s largest music platform in just seven years. He shares captivating stories involving icons like Beyoncé, The Beatles, and Bono, along with insights from the iTunes Festival. Attendees will gain valuable lessons from this experience and a vision of the future of music consumption.
The Future of Digital Entertainment: Trends and Predictions
Neil West explores emerging trends in the digital entertainment landscape. Drawing on his extensive experience, he forecasts the evolution of consumption habits and highlights the technologies that will shape the industry's future. Attendees will gain valuable insights into the direction of digital entertainment and learn how to adapt to these changes effectively.

Why We Recommend Booking Neil

Book Neil West as your speaker to gain invaluable insights from a digital transformation pioneer. With 25 years at Apple, he shares proven strategies for team building, customer engagement, and simplicity in innovation. His engaging style and unique perspectives will inspire your organisation to embrace change and drive growth.

Check Neil's availability

Trusted by Apple, Rhapsody, The Guardian

frequently asked questions

Have Questions About Booking?

What topics does Neil West specialise in?
Neil West specialises in discussing digital music, content transformation, team management and more.
What is Neil West's speaking style like?
Neil delivers insightful talks that blend personal stories with industry trends, engaging audiences with his extensive experience in digital music and entertainment. His sessions inspire growth and effective team management.
How can I book Neil West for my next event?
Email neil.west@getapeptalk.com or call us on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience. As speaker agents, PepTalk can secure Neil West for commercial and corporate events, conference keynotes, leadership talks, celebrity brand endorsements & partnerships, personal appearances, and motivational speaking engagements. We can assist with enquiries about Neil West's speaking fees, availability, and booking process for private business functions, industry conferences, and team events. Please note, for media interviews, autographs, charity appearances, or personal matters, we recommend contacting Neil West directly.
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Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.

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