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Richard Koch
Transform business performance with Richard Koch, speaker, strategy expert and 80/20 Principle pioneer. Richard helps organisations achieve extraordinary results through simplification and strategic focus, delivering insights from his bestselling books and successful entrepreneurial ventures.


Richard Koch is a strategist, entrepreneur, investor, and author, known for his expertise in applying simple yet powerful principles to achieve extraordinary results. With around 25 books to his name, Richard has explored topics ranging from strategy and investment to personal success.
His groundbreaking book, The 80/20 Principle, reinterprets the Pareto Rule, demonstrating how businesses and individuals can achieve more with less effort. Another notable work, Simplify, co-authored with Greg Lockwood, offers practical guidance on two approaches to simplification that can drive significant market growth.
His later books include Unreasonable Success and How to Achieve It (2020) and, most recently, 80/20 Beliefs (2026).
Beyond his literary contributions, Richard's entrepreneurial journey began at the age of 33 when he co-founded LEK Consulting, a strategy boutique that expanded across the US and Europe. By 39, he had achieved financial independence and went on to support and scale ventures such as Filofax, Plymouth Gin, and Belgo.
As an expert speaker, Richard brings insights on the 80/20 Principle, the Star Principle, Simplify, and Unreasonable Success. His practical approach helps businesses and individuals identify key success drivers, optimise performance, and achieve lasting impact.
Book Richard for a practical, evidence-backed case for doing less, better, drawn from decades of building and backing businesses.
Topics, sessions and talks
Richard Koch applies the 80/20 Principle to work and business, showing how a small share of activities, customers, and products typically produces most of the results. Drawing on his strategy work at LEK Consulting and ventures such as Filofax and Plymouth Gin, he explains how to find those vital few drivers, cut the rest, and redirect time and money to what matters. Teams gain a practical lens for higher productivity with less effort.
Richard Koch examines why some people and businesses achieve results far beyond the norm, using the framework from his book Unreasonable Success and How to Achieve It. He explains why leveraging unique strengths, spotting the right opportunities, and taking unconventional routes matter more than following a standard career or growth path. Illustrated with examples from his own entrepreneurial and investing career, the session gives leaders a clearer view of where outsized results come from.
With deep expertise in applying the 80/20 Principle to business and life, along with innovative strategies for simplification and growth, Richard provides actionable advice that drives real results. His engaging and thought-provoking talks equip teams with the tools they need to boost efficiency and achieve extraordinary success. Book Richard today to inspire your team and unlock new levels of performance.
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frequently asked questions
Something we've not covered here?
Richard Koch builds his sessions around a small number of high-leverage rules from his books, chiefly the 80/20 Principle and the Star Principle, and grounds each one in his own record co-founding LEK Consulting and scaling ventures such as Filofax and Plymouth Gin.
Richard Koch speaks on the 80/20 Principle and working less for greater productivity, unconventional routes to extraordinary success, and business simplification and strategy. He is the author of The 80/20 Principle, one of around 25 books, and co-founded LEK Consulting before backing ventures including Filofax and Plymouth Gin.
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The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.
Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.
Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.