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Speaker & personal branding strategist

Stef Sword-Williams

Transform workplace confidence with Stef Sword-Williams, speaker, self-promotion expert, and personal branding strategist. Stef empowers professionals to embrace their achievements and build impactful personal brands, reaching audiences in 50+ countries for Apple, Google, and Microsoft as a Forbes 30 Under 30 honoree.

Trusted by BBC, Unilever, Apple, Google, Microsoft

Stef Sword-Williams
Stef Sword-Williams

Stef Sword-Williams

London, United Kingdom

Typical fee range

£6–10k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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London, United Kingdom

Starting from

£6–10k

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+44 203 835 2929

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Stef Sword-Williams's biography

At a glance

  • Confidence and personal branding expert
  • Forbes 30 Under 30 honoree in Europe
  • Author of F*ck Being Humble and Career Comedown
Stef Sword-Williams is a TEDx speaker, founder, and two-time author, best known for founding F\*ck Being Humble, a global movement and consultancy empowering people to own their achievements and overcome the fear of self-promotion. Recognised as a Forbes 30 Under 30 honouree for Europe, Stef has been named among the Top 50 Workplace Leaders in the UK, Start Up Magazine’s 22 Most Influential Women, and twice in The Dot’s 100 Women Changing the Creative Industry. Stef has also been recognised as one of the Top 100 women changing the creative industry, won the LinkedIn Future Is Female Award, and is a LinkedIn Top Voice. Stef’s talks have reached audiences in over 50 countries and have been booked by global brands including Apple, Unilever, Google, Nike, Adidas, Microsoft, and the BBC. Her TEDx Talk on redefining humility and self-promotion has cemented her reputation as a leading voice in confidence, personal branding, and social impact. Stef's debut book, F\*ck Being Humble: Why self-promotion isn’t a dirty word, has sold over 10,000 copies, with her second book continuing to expand the conversation around visibility, confidence, and career empowerment. With a community of over 170,000 people online, Stef’s work has been featured in Forbes, Grazia, Vogue, BBC World News, and the Financial Times. In recognition of her contribution to social impact, she was invited to become a Fellow of the Royal Society of Arts. Stef continues to reinvest profits and time into community initiatives, inspiring people worldwide to embrace their worth and celebrate their successes boldly and unapologetically.

Stef's showreel and videos

Topics, sessions and talks

Managing Imposter Syndrome
For many people, imposter syndrome and self-doubt can be the biggest barrier to achieving career goals. Through her talk, Stef Sword-Williams aims to challenge limiting beliefs, enable talent to recognise their potential and empower them to reach current goals and future ambitions.
Networking Internally
With more teams working remotely, the opportunity toconnect and build relationships with the people we work with has reduced. Thatmeans it’s even more important to actively invest in growing mutually beneficialrelationships, raising our profile virtually and exploring the best ways to providevalue to co-workers.
Pitching And Presenting
Public speaking can be intimidating for many which is whyStef makes it her mission to help people feel more confident with presenting.Whether it’s for a pitch, internal meeting or to a large audience, Stef will share allthe techniques you need to captivate your viewers and make them remember you.
Making Your Ideas Heard
Got an idea but not sure how to present it or make itheard by the right people? Stef will share tools and preparation techniques that willhelp empower individuals to use their voice, share their ideas without fear andunderstand how build a business case for implementing it.
Feedback Matters
Giving and receiving feedback doesn’t need to be a challenging experience if you handle it with care. In this talk, Stef will guide you on the best ways to gather, deliver, and implement feedback that could significantly impact your career/client relationships.

Why we recommend booking Stef

Book Stef Sword-Williams as a speaker to empower your team to embrace their achievements unapologetically and conquer the fear of self-promotion. With a proven track record of inspiring global audiences and top brands, her insights on personal branding and self-empowerment are transformative. Recognised by Forbes and featured in top publications, Stef's impactful message will elevate your team's confidence and drive.

Check Stef's availability

Trusted by BBC, Unilever, Apple, Google, Microsoft

Testimonials

Stef's content spoke perfectly to the audience, she led with relatable and personable themes which when matched in combination with her motivating and upbeat presentation style, lent itself to a wonderfully engaging conversation. I cannot recommend Stef enough, she nails brand, she engages audiences, she's brilliant.

Squarespace

Stef's content was incredibly current and engaging. Our audience of both women and men commended her on the relatability of the workshop material and the many actionable takeaways shared. Due to high demand and the immense amount of positive feedback Stef received, we have asked her to come back to deliver more workshops to our other UK offices.

Unilever

Having gained some fantastic insights from attending one of Stef's webinars, l invited her to speak to BBC Creative. It was a really well attended talk and has been widely held up to be the most useful session we've had. It was hugely inspiring, honest and - as usual with Stef-tremendously galvanising, with loads of positive action points to implement.

BBC

BBC

Featured Projects

Stef Sword-Williams - F*ck Being Humble book cover
Stef Sword-Williams - Career Comedown book cover
Stef Sword-Williams - Stompcast book cover

frequently asked questions

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Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

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Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

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To get the sharpest shortlist, share your event date, audience, format, key objectives, and budget. A rough idea is enough to start. The more context PepTalk has, the more precisely the team can match a speaker to your brief. Send it via getapeptalk.com.

Does PepTalk charge a booking fee?

There is no additional cost to you beyond the speaker's fee. PepTalk's service, from shortlist to on-the-day logistics, is included. For repeat or multi-event bookings, the team can agree preferential rates with your procurement department. Email hello@getapeptalk.com to discuss.

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You'll receive a hand-picked shortlist within 24 hours of sharing your brief. Each suggestion comes with profiles, fees, and PepTalk's recommendation on the strongest fit. If you need options sooner for an urgent event, say so and the team will move faster. Start at getapeptalk.com.

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Yes. Beyond booking a single speaker, PepTalk helps shape a full programme, matching voices to your agenda, audience, and goals across a day or a series. It is a consultative service, not just a booking. Tell us about your event at getapeptalk.com.

What does 'typical fee range' mean?

Speaker fees vary based on factors like event location, format, and availability. The 'typical fee range' figure gives you a baseline of someone's local, in-person rate sits, and we'll confirm the exact fee when you get in touch.

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Before your speakers arrive, confirm AV is tested, a green room is ready, and printed schedules are on hand. Prepare warm introductions for each speaker and brief your team on timings. PepTalk speakers come fully briefed, making event-day logistics smoother and stress-free from the start.

What's the difference between a keynote speaker, an MC, and event entertainment?

A keynote speaker delivers an inspiring or informative talk. An MC hosts and guides the event, keeping things on track. Entertainment — like a band or comedian — creates atmosphere and fun. Each serves a different purpose, and PepTalk can help you book the right talent for all three.

Have all the speakers on the website previously worked with PepTalk?

Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. Alongside direct talent, we work with a wide variety of speaker agents and talent agencies, to ensure we have the best selection of speakers, hosts, comedians and entertainers available.

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When booking a comedian, share your event format, audience size and demographics, any sensitive topics to avoid, and the tone you're after. PepTalk makes this easy — their booking process guides you through a simple checklist so nothing gets missed and your comedian is perfectly matched to your crowd.

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Yes! At PepTalk, you can absolutely bundle entertainment and speakers into one seamless package. It's a great way to create a fuller event experience while enjoying simplified booking and better value. Our team handles everything together, making the process effortless for you.

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Book a motivational speaker at least 3–6 months in advance, especially for popular speakers or large events. Top speakers get booked quickly, so earlier is always better. For major conferences or peak seasons, booking 12 months ahead ensures you secure your first choice.

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