Bruce Whitfield is a business journalist, author, and thought-provoking commentator who helps leaders navigate uncertainty with clarity and confidence. A respected voice on strategy, decision-making, and global shifts, he challenges organisations to see opportunity where others see disorder and to lead decisively in volatile environments.
Creator of the Chaos Advantage framework and winner of the 2025 UK Speaker Awards for Thought Leadership, Bruce brings nearly three decades of journalism experience to his analysis. He hosts Bruce Whitfield’s Business Week and The Art of Deciding podcast, and is the author of four critically acclaimed books.
Bruce helps organisations navigate today's business landscape by decoding the deeper forces shaping markets and leadership behaviour. His frameworks enable leaders to overcome negativity bias, embrace solutionist thinking, and build cultures of realistic optimism. His insights have proven universally relevant across industries from finance and technology to healthcare and manufacturing, helping teams turn uncertainty into opportunity through clearer thinking and decisive action.
Audiences leave Bruce's presentations with practical tools to see clearly through noise, make high-quality decisions without perfect information, and move decisively while others hesitate. His approach transforms how leaders perceive challenges, evaluate options, and implement strategies to create measurable results.
Book Bruce when your organisation needs to transform uncertainty from a threat into your greatest strategic advantage.
How can I book Bruce Whitfield for my next event?
Email bruce.whitfield@getapeptalk.com, or call us on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
PepTalk are the official speaking agents for Bruce Whitfield available to book for corporate events, conference keynotes, leadership talks, celebrity endorsements, personal appearances, and motivational speaking engagements. We can assist with enquiries about Bruce Whitfield's speaking fees, availability, and booking process for private business functions, industry conferences, and team events. For media interviews, charity appearances, or personal matters, we recommend contacting Bruce directly.
What topics does Bruce Whitfield specialise in?
Bruce Whitfield specialises in discussing decision-making, leading through uncertainty, reducing complexity and more.
What is Bruce Whitfield's speaking style like?
Bruce delivers engaging, high-energy presentations that simplify complex topics, connect with diverse audiences, and inspire action. He is relatable, credible, and uses humour to make global issues accessible and memorable.
Does Bruce Whitfield offer virtual speaking engagements?
Yes, Bruce Whitfield offers virtual speaker bookings for webinars, online conferences, and remote or distributed team engagements.
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