James McMaster is the CEO of Huel who transformed a single-product company into a global nutrition brand focused on health and sustainability. His leadership combines customer-centric innovation with environmental responsibility.
As CEO of Huel, James has built a thriving global brand with strong online and retail presence. His previous executive experience includes strategic roles at Gü, Ella's Kitchen, and Up&Go, where he developed expertise in scaling consumer goods businesses while maintaining quality and brand integrity.
James helps organizations navigate the complex intersection of consumer demand, sustainability, and business growth. His approach emphasizes data-driven innovation while building authentic community engagement—particularly valuable in today's market where consumers increasingly demand transparency and environmental responsibility from brands they support.
Audiences gain practical insights on scaling businesses without compromising core values, implementing effective sustainability initiatives that enhance rather than hinder profitability, and creating genuine customer communities that drive organic growth. James demonstrates how empowering teams and fostering creativity leads to measurable business results.
Book James for actionable strategies that balance ambitious business growth with authentic commitment to health and environmental sustainability.
How can I book James McMaster for my next event?
Email james.mcmaster@getapeptalk.com, or call us on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
Please note: we can only assist with speaking requests. For anything else, we recommend reaching out to James directly.
What topics does James McMaster specialise in?
James McMaster specialises in discussing nutrition, business management, sustainability and more.
What is James McMaster's speaking style like?
James delivers insightful leadership with a customer-first approach, fostering innovation and community engagement. His empowering style promotes creativity and ambition, driving Huel's growth and commitment to sustainability.
Does James McMaster offer virtual speaking engagements?
Yes, James McMaster offers virtual speaker bookings for webinars, online conferences, and remote or distributed team engagements.
.svg)
.svg){kind=small}
.svg)
.svg)
.svg)
.svg)
