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BlogLoginGet in TouchRichard Montañez's incredible journey from janitor to successful executive and creator of Flamin' Hot Cheetos is a testament to the power of innovation and determination. Throughout his 42-year career at PepsiCo, Montañez held various senior roles and was recognized for his visionary leadership and commitment to diversity. He received numerous awards, including the prestigious Chairman's Award, and mentored many employees through his involvement with PepsiCo's Latino and Hispanic employee group, Adelante. Montañez is also a philanthropist and the founder of Onelite, a nonprofit that supports high-need families in the United States. He has served on several boards and is the first Latino board member of the Southern Christian Leadership Conference. Montañez is a sought-after motivational speaker, sharing his inspiring story with corporate groups and universities, and has been featured in various media outlets. His story is now being made into a biopic by Fox Searchlight Films.
In this unique and dynamic presentation, Richard Montanez—known today as the Godfather of Latino Marketing—shares the story of his rise up the corporate ladder from the entry position of janitor to become one of PEPSICO’s elite vice presidents. Coming from humble and unlikely means is what he refers to as starting at the “beginning, not the bottom.” Richard shares the secrets he used while being driven by passion and a quest for purpose that led him to experience the most dramatic REVELATION he would ever come across in a lifetime. That one revelation would go on to spur a REVOLUTION that shook up and forever changed corporate America’s protocol, empowering frontline workers, middle managers and CEOs alike. And the end result would be the birth of a billion dollar product, also known as America’s favorite snack …FLAMIN’ HOT CHEETOS.
Richard Montañez has a Ph.D. in being poor, hungry, and determined. His journey is one that everyone can relate to. It begins with feelings of being out-of-place, in pain, afraid, and vulnerable. And involves overcoming obstacles, confronting fear, and perseverance – even as he’s seen success.
Discover the remarkable journey of Richard Montañez in "From Janitor to Executive: The Richard Montañez Story." Richard Montañez, a former janitor, became a PepsiCo executive through his groundbreaking innovation that created Flamin' Hot Cheetos. This inspiring story showcases how determination and embracing diversity can drive success and inspire leadership.