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Entrepreneur & innovation speaker

Rob Law

Transform business resilience with Rob Law MBE, speaker and Trunki creator. Rob works with organisations to develop innovation mindsets and overcome adversity, delivering powerful insights from his journey from Dragons' Den rejection to global entrepreneurial success.

Trusted by British Library, Trunki

Rob Law
Rob Law

Rob Law

Bristol, United Kingdom

Typical fee range

£6–10k

This is an estimated fee range for local in-person events. Location and format affect the final fee.

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Bristol, United Kingdom

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£6–10k

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loading@getapeptalk.com

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+44 203 835 2929

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Rob Law's biography

At a glance

  • Founder of the Trunki ride-on suitcase brand
  • Acclaimed motivational business speaker
  • Author of 65 Roses and a Trunki

Rob Law MBE is a British entrepreneur whose journey from rejection to global success has made him a recognised voice in resilience and innovation.


Known as the creator of the beloved Trunki ride-on suitcase for children, Rob’s story reflects the tenacity and vision required to build a global brand. His rise began with a memorable setback in 2006, when his Trunki idea was famously dismissed on BBC’s Dragons’ Den. Instead of giving up, Rob pressed forward, transforming the rejection into a springboard for his brand. Today, Trunki is a household name, having sold over 5 million suitcases worldwide, with a presence in 100 countries, and garnering more than 120 industry accolades.


Rob’s achievements in the business world are underpinned by a personal resilience that has carried him through challenges beyond the boardroom. Born with cystic fibrosis, a condition that often limits life expectancy, Rob defied medical expectations to not only lead a full life but build a thriving enterprise.


His recent book, 65 Roses and a Trunki: Defying the Odds in Life and Business, tells this inspiring story, weaving in his lifelong battle with the illness — affectionately called “65 Roses” by children — and his motivation to honour his twin sister, who passed away from the same condition.


Beyond Trunki, Rob has continued to share his expertise as a co-founder of Zeepy, a start-up focused on innovative sleep solutions, and Aphelion Agency, a business helping brands succeed on Amazon. He has been honoured with an MBE from the Queen for his contributions to business and honorary degrees from the University of Bath and the University of the West of England.


Rob’s unique blend of product design expertise, strategic thinking, and determination to overcome obstacles has cemented his role as a sought-after speaker, advisor, and mentor. In talks and workshops, Rob offers actionable insights on resilience, creative problem-solving, and adapting to an ever-evolving marketplace. His story is relevant and impactful for a wide range of audiences, from budding entrepreneurs to established business leaders.

Rob's showreel and videos

Topics, sessions and talks

Resilient Leadership in Times of Adversity

In his talk on resilient leadership, Rob Law MBE answers questions like, “What does it take to lead through adversity?” and “How can leaders keep teams motivated in times of crisis?”Using his experience leading through the COVID-19 pandemic, Rob shares how true leadership is grounded in resilience and empathy.
From making hard decisions to keeping morale high, this session is ideal for teams seeking strategies to stay resilient in business, even in challenging times.

Marketing Through Authentic Storytelling and Building Brand Loyalty

Marketing today isn’t just about tactics - it’s about connecting with people. Rob Law MBE answers questions like, “How can storytelling build brand loyalty?” and “What makes marketing authentic?” In this talk, Rob explains how he turned competitor challenges into national media opportunities by sharing Trunki’s story with the public. Attendees will learn how to use storytelling in marketing to engage their audience and foster customer loyalty.

Strengthening Teamwork Through Shared Challenges

In this talk, Rob Law MBE addresses questions like, “How does adversity build teamwork?” and “What does it take to create a resilient team?” Drawing from his experience with Trunki, Rob shares insights on building resilient teams by overcoming challenges together. This talk shows how teamwork through adversity strengthens bonds, increases trust, and prepares teams for long-term success.

Agile Business Management: Balancing Strategy with Empathy

For leaders wondering, “What does agile business management look like?” or “How can empathy improve business outcomes?” Rob Law MBE shares his experience leading Trunki through rapid growth. Rob discusswa balancing strategy with empathy, using agile decision-making to adapt quickly, and the importance of strategic empathy for successful leadership in growth. This topic is ideal for leaders focused on team support and long-term growth.

Why we recommend booking Rob

Book Rob Law MBE as your speaker to ignite your team's resilience and innovation. His remarkable journey from rejection to global success with Trunki inspires audiences to embrace challenges and unlock their potential. Gain invaluable insights on perseverance, creativity, and leadership that will transform your business mindset.

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Trusted by British Library, Trunki

Testimonials

The feedback from both the client and staff event has been fantastic and they loved the insight you provided

Dylan Williams

Coutts

Rob's 'warts and all' story about how he took Trunki from idea to a global travel brand for children is very compelling and I would highly recommend him as a speaker. He is authentic, engaging and entertaining and had the audience eating out of his hands.

Isabel Oswell

Head of Business Audiences, British Library

You provided a fantastic talk and we have received great feedback from the lecture, your story is very inspiring.

Donna Whitehead

Pro Vice-Chancellor & Executive Dean, UWE

Featured Projects

Rob Law - 65 Roses And A Trunki: Defying The Odds In Life And Business book cover
Rob Law - Sound Advice Podcast: Fighting Copycat Products podcast cover
Rob Law - The Guardian Business Podcast: Meet The Mentors With Trunki's Rob Law podcast cover

frequently asked questions

Something we've not covered here?

How do I book Rob Law for my next event?

Email rob.law@getapeptalk.com or call PepTalk on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm Rob's availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.

What is Rob Law's speaking style like?

Rob Law MBE structures his talks around a question-and-answer framework, opening each session with direct questions the audience is likely to hold — such as how to lead through adversity or how to build brand loyalty — before answering them through first-hand accounts drawn from his experience building Trunki, including his public rejection on Dragons' Den and navigating the business through the COVID-19 pandemic.

What topics does Rob Law specialise in?

Rob Law MBE speaks on resilient leadership through adversity, authentic storytelling and brand loyalty, and building cohesive teams through shared challenges. He founded Trunki, the ride-on children's suitcase, which has sold over five million units across 100 countries following its well-documented rejection on BBC's Dragons' Den in 2006.

Does PepTalk charge a booking fee?

No. PepTalk adds no booking fee, so you pay the speaker's fee and nothing beyond it. The service, from shortlist through to contracts and event-day logistics, is included. For repeat or multi-event bookings, PepTalk can agree preferential rates with your procurement team.

What happens after I send a brief?

Share your event date, audience, format, objectives and budget, and PepTalk sends a hand-picked shortlist within 24 hours. Each suggestion comes with a profile, a fee and a recommendation on the strongest fit. Once you choose, PepTalk handles contracts, travel and logistics through to event day.

What does the typical fee range mean?

The typical fee range is the speaker's standard in-person fee in their home market, shown in their local currency. It moves with format, location, date and session length: virtual sessions and shorter slots usually cost less, while international travel and peak dates cost more. Send your brief to PepTalk and the team will confirm the exact fee in your currency.

Have all the speakers on the website worked with PepTalk before?

Not all of them, and it makes no difference to your booking. PepTalk's network of 15,000+ speakers covers talent the team works with directly alongside speakers represented by agents and agencies worldwide. PepTalk approaches the speaker, negotiates the fee and handles contracting either way.

How far in advance should I book a speaker?

Three to six months ahead is comfortable for most events, and 12 months is better for large conferences, peak-season dates or one specific in-demand speaker. Shorter timelines are workable, and PepTalk regularly fills last-minute and replacement bookings within days. Availability is the constraint, so get in touch as soon as you have a date.