Max Osborne is the Founder and CEO of ThisThat, a brand measurement company that helps organisations measure and govern influence at scale in the community era of marketing.
Max founded ThisThat after an unconventional early career that saw him go from global snowboard competitor to AI research supervisor. ThisThat enables organisations to capture genuine audience responses, automate insight generation using AI, and translate social engagement into measurable brand performance. Backed by leading venture capital firms and several unicorn founders, the company has received multiple BestTech awards while partnering with major brands and agencies worldwide.
Max works with marketing teams and agencies to rethink how brand influence is measured in the community era, where audiences, creators, and peer recommendation increasingly shape purchasing behaviour. His approach combines behavioural insight, rapid audience surveying, and AI-powered analytics to help organisations move beyond vanity metrics towards evidence-based marketing decisions.
Audiences gain a clearer understanding of how influence operates within modern consumer ecosystems, how to measure the true impact of creator partnerships, and how data can be used to guide smarter marketing investment and brand growth strategies.
Book Max to learn how leading brands are replacing vanity metrics with genuine influence measurement and turning social media spend into strategic brand investment.
How can I book Max Osborne for my next event?
Email max.osborne@getapeptalk.com, or call us on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience.
As speaker agents, PepTalk can secure Max Osborne for commercial and corporate events, conference keynotes, leadership talks, celebrity brand endorsements & partnerships, personal appearances, and motivational speaking engagements. We can assist with enquiries about Max Osborne's speaking fees, availability, and booking process for private business functions, industry conferences, and team events. Please note, for media interviews, autographs, charity appearances, or personal matters, we recommend contacting Max directly.
What topics does Max Osborne specialise in?
Max Osborne specialises in discussing brand measurement, influencer marketing, AI-driven insights and more.
What is Max Osborne's speaking style like?
Previous bookers say Max Osborne connects well with audiences and speaks with clarity, confidence, and ease.
Does Max Osborne offer virtual speaking engagements?
Yes, Max Osborne offers virtual speaker bookings for webinars, online conferences, and remote or distributed team engagements.
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