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China digital marketing expert

Olivia Plotnick

Transform China digital marketing strategies with Olivia Plotnick, speaker and social media expert. Olivia works with international brands to navigate Chinese platforms and build consumer engagement, delivering insights for Fortune 500 companies as a recognized TED speaker and Global Women Asia Fellow.

Trusted by Fortune 500 companies, TED, Global Women Asia

Olivia Plotnick

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Shanghai, China

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Olivia Plotnick's biography

At a glance

  • Founder of social media agency wai social
  • Expert in China's digital marketing landscape
  • Keynote speaker and thought leader worldwide
Olivia Plotnick is the founder of wai social, a social media marketing and consultancy agency based in Shanghai. She has a decade of experience and helps international brands navigate China's digital landscape. Olivia is a recognised thought leader, delivering talks and training to organisations worldwide that seek to understand China's consumer market. She has served on the boards of various non-profits in China and mentors startups across Europe and Asia. Olivia has given a TED talk on communication and was selected as a Global Women Asia Fellow. She has spoken at APEC's San Francisco Summit and contributed to media outlets such as The Financial Times, Business Insider, and Forbes. Over the past eight years, she has worked in marketing agencies in China, where she developed her passion for crafting messaging and creating content that connects with consumers on leading social media platforms. From scratch, Olivia learned to manage social media accounts and leverage China's digital ecosystem to build offline communities. She has successfully grown WeChat accounts from 1,000 to over 10,000 followers and shares her expertise with individuals and organisations globally. Olivia has been a marketing mentor and keynote speaker at events like the European Innovation Academy and Startup Weekend Women's Edition. You can find her insights on various podcasts, including The Negotiation Podcast and China Marketing Podcast. Today, she and her team produce effective content and drive community engagement on platforms like WeChat, Xiaohongshu, Weibo, and Douyin, while also delivering tailored workshops for Fortune 500 companies and government delegations on best practices in China marketing and social commerce.

Olivia's showreel and videos

Topics, sessions and talks

Do You Know Who You Are Talking To?
Olivia Plotnick explores the frequent misinterpretations that arise in cross-cultural communication. She argues that effective communication hinges not just on words, but on understanding. Attendees will learn strategies to enhance their cross-cultural interactions and improve clarity in both personal and professional contexts, particularly in relation to social media engagement and China.

Why we recommend booking Olivia

Book Olivia Plotnik to gain invaluable insights into China's digital landscape. With her extensive experience and proven strategies, she empowers teams to connect with consumers effectively. Her engaging talks and workshops will equip your business with the tools needed to thrive in the competitive social media market.

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Trusted by Fortune 500 companies, TED, Global Women Asia

frequently asked questions

Something not covered here?

What topics does Olivia Plotnick specialise in?
Olivia Plotnick specialises in discussing social media marketing, china's digital landscape, community engagement and more.
What is Olivia Plotnick's speaking style like?
Olivia delivers insightful talks with clarity and passion, expertly guiding brands through China's digital landscape. Her engaging style and deep knowledge inspire audiences and foster meaningful connections.
How can I book Olivia Plotnick for my next event?
Email olivia.plotnick@getapeptalk.com or call us on +44 20 3835 2929 (UK) or +1 737 888 5112 (US), and one of our speaker agents will contact you within hours to confirm availability and fees. If you can, please include your budget upfront – it helps us fast-track your request. It’s also helpful to know the date, format (virtual or in-person), location, and a bit about your audience. As speaker agents, PepTalk can secure Olivia Plotnick for commercial and corporate events, conference keynotes, leadership talks, celebrity brand endorsements & partnerships, personal appearances, and motivational speaking engagements. We can assist with enquiries about Olivia Plotnick's speaking fees, availability, and booking process for private business functions, industry conferences, and team events. Please note, for media interviews, autographs, charity appearances, or personal matters, we recommend contacting Olivia Plotnick directly.
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Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.

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