Chenyu Zheng is a Chinese-born author and cross-cultural business strategist who helps organizations navigate the complexities of East-West market dynamics. Her bestselling book "606 Days Without a Lease" chronicles her global Airbnb journey while exploring deeper themes of home and identity.

As co-founder of Whisper China in partnership with tech giant Tencent and former Product Marketing Manager for China Partnerships at Uber, Chenyu brings practical expertise in market entry strategies. Her academic credentials from Princeton University and Oxford University in economics and environmental studies provide a solid foundation for her insights on sustainable business practices.

Chenyu empowers multinational companies to develop culturally intelligent approaches to the Chinese market, identifying untapped opportunities and avoiding costly missteps. Her firsthand experience bridges innovation ecosystems between East and West, helping organizations adapt their talent acquisition and product development strategies to succeed in China's unique business landscape.

Audiences gain actionable frameworks for evaluating market entry potential in China, practical tools for building authentic cross-cultural partnerships, and strategies for adapting Western business models to Eastern consumer preferences. Chenyu's presentations blend data-driven analysis with engaging storytelling from her global experiences.

Book Chenyu for a rare combination of cultural fluency, business acumen, and authentic insights that will transform how your organization approaches the world's most dynamic market.