
Danny Sullivan
Optimize search visibility with Danny Sullivan, speaker and search engine expert. Danny works with organizations to master SEO strategy, navigate algorithm changes, and boost organic traffic, delivering insights as Google's Search Liaison and founder of Search Engine Land.

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Danny Sullivan is a search engine expert who bridges the gap between technical SEO knowledge and practical marketing applications. His unique perspective comes from decades of experience analyzing and documenting the evolution of search technology.
As Google's public Search Liaison and founder of pioneering industry publications Search Engine Watch and Search Engine Land, Sullivan has shaped how professionals understand and utilize search engines. His insights have been featured in The Wall Street Journal, USA Today, and Forbes, while his expertise is cited in definitive books including "The Google Story" and "The Search."
Sullivan helps organizations navigate the constantly shifting search landscape by translating complex algorithm changes into actionable strategies. His deep connections within the search industry provide invaluable insider knowledge about upcoming trends, enabling businesses to adapt their digital presence before competitors. He demystifies Google's ranking factors, showing companies how to align their content with both user intent and search engine requirements.
Audiences leave Sullivan's presentations with clear frameworks for evaluating their current search visibility, practical techniques for improving organic traffic without risking penalties, and strategic approaches for maintaining rankings despite algorithm updates. His explanations transform technical concepts into accessible action plans.
Book Danny for unmatched search expertise that combines analytical precision with practical implementation strategies your team can apply immediately.
Danny Sullivan offers unparalleled search expertise as Google's Search Liaison, combining decades of industry experience with insider knowledge to transform complex SEO concepts into actionable strategies for your business. Book Danny to help your team navigate algorithm changes, improve organic traffic, and gain a competitive edge in search visibility before your competitors do.
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- Next, we'll send out contracts to confirm the booking. One of our experienced event producers will liase with both you and the talent on the finer details, and arrange travel if necessary, taking the stress off your plate.
Not necessarily. While the speakers listed on our website may not have worked with PepTalk in the past, they are recognized professionals in the industry and known to engage in similar events and engagements. We work with a wide variety of speaker agents and talent agencies to ensure we have the best selection of speakers, hosts, comedians and entertainers available.
We do not accommodate requests for birthday messages or any other personal, non-commercial contact with the speakers, comedians or entertainers.
We work with speakers across a variety of fee ranges, giving you the flexibility to choose someone who fits your event's needs. Virtual keynote fees in the UK and Europe typically start at £2,000, while in-person top-tier speakers can reach £25,000. In the US, virtual in-person fees range from $5,000 to over $100,000, depending on the speaker and format, such as after-dinner talks, conference keynotes, Q&As, or podcasts. Comedians generally start at £1,500 or $2,000 for a 20-minute set.
Our goal is to help you find the speaker who best matches your event’s goals and budget. We take the time to understand your event, objectives, and audience to recommend the right fit. The most expensive option isn’t always the best one, and our priority is finding the ideal speaker or expert for your needs; not the highest-priced one.
Reach out for personalised recommendations and detailed information on specific speaker fees. We’re here to offer a tailored service and are always happy to discuss your unique requirements!
There’s no additional cost for our services beyond the speaker fee — simply contact us to find the right speaker for your next business or team event. We can also work with your corporate procurement team to negotiate favourable long-term rates, simply email hello@getapeptalk.com for more information.
Partnering with PepTalk means elevating your events with our curated roster of top motivational speakers, industry experts, delivering punchy keynotes that leave a lasting impact. From talent selection, to contracts and logistics, we handle it all. We have global expert network, with over 3000 speakers from over 33 countries on our line-up.
We also provide a full range of talent, from event hosts and moderators to interviewers and corporate entertainment, ensuring your event’s success from start to finish.
PepTalk workshops are interactive learning experiences for leaders at all levels, blending theory with practical insights from industry experts. These programs, led by experienced facilitators, are designed to drive real mindset changes and equip participants with actionable skills. Workshops can be customised to meet your organisation's specific needs. Explore our workshop examples and contact us today to learn how your team can benefit.
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