Peter York is a well-known British management consultant, author, and broadcaster, recognized for his insights into British social trends and market segments. He gained early acclaim as the co-author of "The Official Sloane Ranger Handbook" with Ann Barr, a best-selling book that defined social groups in the UK. He has explored the dynamics of various elite groups, including designers and television personalities, often revealing how they avoid scrutiny. York began his writing career as the Style Editor at Harpers & Queen, a position he held for ten years. Over the past 30 years, he has written numerous articles and authored 11 books, including "Style Wars," "Modern Times," and "Peter York's Eighties," which was adapted into a BBC series. His latest book, "Authenticity," was published in 2014. In broadcasting, York has contributed to programs such as "The Tube," "Newsnight," and "BBC Newsnight." He has hosted series on "Style" and "The 80s" and produced documentaries like "The Rise and Fall of the Adman" for BBC2. As a management consultant, York co-founded the influential consultancy SRU with Lord Stevenson, developing a group of nine specialist consultancies in the 1980s. He chaired a Department of Trade and Industry Committee in 1994, focusing on the future of leisure in the UK. Currently, York serves as President of The Media Society and is a Visiting Professor at the University of the Arts London, associated with the London College of Fashion. He has also been involved with various charitable and corporate boards. In recent years, York performed his one-man show "How to Be a Nicer Type of Person" at the Edinburgh Fringe and London’s Soho Theatre. His BBC documentary "Peter York’s Hipster Handbook" aired in 2016, and he is working on establishing The Pimlico Society to enhance the local community.