From working with Hollywood and music stars like Woody Harrelson and Rod Stewart, Nir discovered something that may shock you... creative superstars aren't all that different from you or I! The only difference is that they have mastered a method of repeatable and predictable creativity, a type of creativity that anyone can learn. And it turns out that's the same type of creativity can be used in businesses and careers everywhere!

Since harnessing the power of creativity, Nir has taught thousands of leaders and individuals around the globe how to do the same and in turn improve profitability, increase sales, boost customer service and ultimately create more meaning in their work.

Working with clients such as AT&T, Microsoft, Ace Hardware, NFL Network, EA Sports, Suzuki, Activision and jetBlue, Nir has spent the last two decades working on a formula to codify creativity for business and now he's ready to share it with you.