Rory Sutherland
Transform marketing strategies with Rory Sutherland, speaker, behavioural economics expert. Rory works with businesses to uncover overlooked advertising opportunities and consumer psychology insights, delivering impactful talks for Facebook, BP and global brands.
London, United Kingdom
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As the vice chairman of Ogilvy and co-founder of OgilvyChange, Rory uses his extensive experience as a Creative Director and Copywriter to help businesses uncover overlooked advertising strategies. He delivers comprehensive analyses of marketing, combining corporate and psychological perspectives.
With a successful career spanning over 20 years at Ogilvy, Rory has honed his branding and marketing skills, emphasising the power of creative content in reaching potential consumers. He is also a renowned public speaker, delivering talks that showcase his humour and deep understanding of the business. Rory Sutherland's speaking highlights include Facebook, Ogilvy Consulting's Nudgestock, BP, Citywire, and more.
Rory believes marketing success lies in smaller touches directed at people's individual behaviour rather than large-scale campaigns and values usability over luxury. His focus on behavioural economics encourages businesses to make logical and subtle additions that can improve their overall image.
With millions of views on his engaging TED talks, Rory is a highly sought-after speaker who revolutionizes marketing strategies. He has also written several books, including "Alchemy: The Surprising Power of Ideas That Don't Make Sense" and "Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life." He also co-wrote the newly released Transport For Humans on the behavioural science of transport with his former colleague Pete Dyson.
If your next sales kick-off or team event needs a motivational keynote speaker, an experienced event host, someone to conduct Q&As, or someone to give your people an inspiring speech, Rory is a great choice.
Topics, Sessions And Talks
Rory Sutherland speaks about the "butterfly effect" in consumer behaviour, the intersection of psychology and marketing, and the art of leveraging small changes for significant impact. Talks are tailored for your audience and event.
Looking for a custom keynote or workshop designed around your company’s goals and culture? The expert will create a tailored, interactive session that aligns with your objectives, values, and strategic priorities. From leadership and innovation to wellbeing and collaboration, each experience is built from the ground up to deliver measurable impact and lasting change.
Featured Projects
Alchemy: The Surprising Power Of Ideas That Don'T Make Sense
Alchemy: The Dark Art And Curious Science Of Creating Magic In Brands, Business, And Life
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