Rory Sutherland is a marketing expert, pioneer of the "butterfly effect" approach to consumer behaviour and one of the UK's most popular advertising speakers. Working with his team of behavioural psychologists, he provides actionable insights into consumers' mindsets, focusing on small changes that can have a big impact on decision-making.
As the vice chairman of Ogilvy and co-founder of OgilvyChange, Rory uses his extensive experience as a Creative Director and Copywriter to help businesses uncover overlooked advertising strategies. He delivers comprehensive analyses of marketing, combining corporate and psychological perspectives.
With a successful career spanning over 20 years at Ogilvy, Rory has honed his branding and marketing skills, emphasising the power of creative content in reaching potential consumers. He is also a renowned public speaker, delivering talks that showcase his humour and deep understanding of the business. Rory Sutherland's speaking highlights include Facebook, Ogilvy Consulting's Nudgestock, BP, Citywire and more.
Rory believes marketing success lies in smaller touches directed at people's individual behaviour rather than large-scale campaigns and values usability over luxury. His focus on behavioural economics encourages businesses to make logical and subtle additions that can improve their overall image.
With millions of views on his engaging TED talks, Rory is a highly sought-after speaker who revolutionizes marketing strategies. He has also written several books, including "Alchemy: The Surprising Power of Ideas That Don't Make Sense" and "Alchemy: The Dark Art and Curious Science of Creating Magic in Brands, Business, and Life." He also co-wrote the newly released Transport For Humans on the behavioural science of transport with his former colleague Pete Dyson.
If your next sales kick-off or team event needs a motivational keynote speaker, an experienced event host, someone to conduct Q&As, or someone to give your people an inspiring speech, Rory is a great choice. Contact PepTalk today to find out Rory's availability and speaking rates.
Want to book Rory Sutherland for your next event?
Email rory.sutherland@getapeptalk.com, and one of our speaker agents will be in touch within hours to confirm availability and fees.
What topics does Rory Sutherland specialise in? Rory Sutherland specialises in talking about marketing, behavioural economics, consumer behaviour and more.
What is Rory Sutherland's speaking style like? Rory captivates audiences with his engaging energy and insightful perspectives on consumer behaviour. His talks blend humour and expertise, making complex topics accessible and inspiring for all. AI summary based on real event feedback.
Does Rory Sutherland offer virtual speaking engagements? Yes, Rory Sutherland offers virtual speaker bookings for webinars, online conferences, and remote or distributed team engagements.
Rory Sutherland speaks about the "butterfly effect" in consumer behaviour, the intersection of psychology and marketing, and the art of leveraging small changes for significant impact. Talks are tailored for your audience and event.
